CX & DX Solutions in India
Customer experience and digital experience programmes that move retention, revenue, and CSAT.
OZRIT delivers CX and DX solutions from India for brands that compete on experience, not just product. Our experience teams in Hyderabad, Bengaluru, and Chennai map customer journeys end to end, design omnichannel touchpoints, and ship the platforms and personalisation engines behind them.
India's CX & DX Partner for Brands That Compete on Experience
From end to end customer journey mapping and omnichannel experience design to digital experience platform implementation and continuous experience optimisation, OZRIT delivers CX and DX solutions in India that lift conversion, reduce churn, and turn every touchpoint into a brand moment.
Our CX & DX Solutions in India
Make every customer touchpoint feel like the same intentional brand.
CX Journey Mapping & Strategy
End to end mapping of the customer lifecycle, grounded in real user data, with a clear set of friction points and opportunities to fix.
Omnichannel Experience Design
Consistent, contextual experiences across web, mobile, app, chat, WhatsApp, social, and support so users never feel they are starting over.
User Experience Optimisation
Data driven A/B testing, analytics reviews, and continuous experimentation to remove friction and lift conversion across critical flows.
Personalisation & Dynamic Content
Behavioural targeting, dynamic content, and AI assisted personalisation engines that serve the right offer to the right user in real time.
Digital Experience Platforms (DXPs)
Implementation and customisation of Adobe Experience Manager, Sitecore, Optimizely, and custom headless CMS based DXPs.
Analytics, Feedback & Continuous Improvement
Real time analytics, session replay, NPS, CSAT, and feedback loops that keep the experience evolving long after launch.
IndustriesWe Serve
We navigate diverse industries with a dynamic, solutions-first approach — delivering technology that scales and performs.
Healthcare
Digital health & clinical systems
Financial
Fintech, banking & investment
Food & Hospitality
Restaurants, hotels & travel
Education
EdTech, LMS & learning tools
Information Technology
SaaS, cloud & enterprise software
Retail & Ecommerce
Storefronts, POS & inventory
Real Estate
PropTech, listings & CRM
Logistics
Supply chain & fleet tracking
FAQ
CX is the entire customer experience across every channel, including offline and human touchpoints. DX is the digital slice of CX, specifically the website, app, chat, and other digital interactions. We design for both because they reinforce each other.
Yes. We deliver journey mapping, research, and CX strategy, then execute the design, build, and optimisation work, all under one engagement.
Yes. We integrate with Salesforce, HubSpot, Zendesk, Freshdesk, and custom CRMs to unify customer data, surface context to support agents, and personalise digital touchpoints.
We work across eCommerce, BFSI, healthcare, education, telecom, and SaaS, with deep India market context and global delivery experience.
Yes. We integrate Google Analytics 4, Mixpanel, Amplitude, Hotjar, FullStory, and bespoke dashboards so the team can see what is happening and why.
Yes. Better digital experiences reduce churn, lift conversion, and increase average revenue per user. We track agreed outcome metrics from the start so the work is measured against business numbers, not just opinions.
Yes. We implement Adobe Experience Manager, Sitecore, Optimizely, Contentful, and Sanity based DXPs, including content modelling, personalisation, and editor enablement.
Discovery and journey mapping run 3 to 5 weeks. Full omnichannel programme delivery runs 3 to 6 months and ongoing experience optimisation is a continuous engagement.
Why Brands Choose OZRIT for CX & DX Solutions in India
OZRIT mapped our customer journey across web, app, and support and rebuilt three of the broken steps. NPS climbed 18 points in two quarters and support volume on the redesigned flows dropped by a third.
We needed an omnichannel experience design partner who could speak both design and tech. OZRIT delivered a unified web, app, WhatsApp, and call centre experience that finally feels like the same brand.
OZRIT implemented Adobe Experience Manager for us with a clean content model and personalisation rules. Editor productivity is up significantly and our personalised landing pages now drive 41% of paid traffic conversions.
We hired OZRIT for digital experience services in India because we wanted measurable improvements, not slides. They ran an experience optimisation programme with weekly experiments and lifted checkout conversion 22%.